Bemerkung |
Classes scheduled for Easter Monday (21. April) and the following Tuesday (22. April) will be organized as recorded video-lectures provided on Moodle followed by Q&A sessions in the classes held in presence during 28.-29. April 2025
The central objective of this course is to understand the key aspects of management strategy that help firms gain and sustain competitive advantage. We focus on the case of China where the business environment is characterized by both uncertainty and complexity. By using up-to-date examples, we will examine how single business and multi-business firms succeed through the careful selection of business and corporate strategies. This course will help students familiarize with the business landscape in China.
The event will only take place in the first block. The kick-off date will be announced in Moodle.
Please register to get the Moodle key.
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